

Paroksha - The Journal of Case Research
About the Journal
Paroksha: The Journal of Case Research is published bi-annually by T. A. Pai Management Institute, Manipal. The journal is primarily intended to provide (i) high quality cases to academicians, trainers and researchers in the field of Management and (ii) the opportunity to publish and share knowledge about case-writing, case-research and case-pedagogy in learning and impartation.
A.
Background
T.A.Pai
Management Institute, popularly known as TAPMI, has been
in management education for over 25 years. The Institute
has been frequently ranked among the top 15 management
Institutes in the country. TAPMI has been encouraging
research and publications amongst its faculty. Through
its innovative summer project module called Management
In Practice (MIP), TAPMI has developed a large number of
cases rooted in the Indian context. These cases are
written by the students under the guidance of the
faculty members. Over 200 such management cases have
been deposited in European Case Clearing House (ECCH)
Case repository. Also, TAPMI has recently embarked on an
initiative towards bridging the divide between the
academia and the industry, under the banner of TAPMI
Centre for Collaborative Learning (TCCL). This is
conceived as a platform for engagement in collaborative
research which will combine the rigour of the academia
with the relevance of industry issues and problems.
TAPMI believes that the time is ripe to launch a journal
which will serve both as a credible signal of the
intellectual maturity of the institute and as a medium
for the dissemination of Indian management cases for
pedagogical use, enhancement of the quality of
discussion-learning and promotion of qualitative
research.
B. Objectives & Scope
The journal
addresses the needs of teachers and trainers, whether in
academia, industry or consulting, by providing high
quality cases based on field-research. The cases will be
either decisional or illustrative in nature, presenting
vivid and varied perspectives of the management of
business in India which has been drawing global
attention of late. The journal also seeks to promote
research of the qualitative genre. Towards this, the
journal shall serve as the platform for the publication
of articles and discussions on case-research, grounded
theory or any ethnographic methodology. All the
contributions shall be double-blind refereed. The
journal will be bi-annual—two issues in a year.
C.
Target Market
There is a significant felt-need for cases
which are anchored in the Indian context and offer
high-quality learning experience. The potential market
for this will cover the full-time and part-time teachers
in B-schools, Commerce & Management Departments of the
numerous colleges affiliated to universities and the
Training or Learning & Development departments of many
large and medium corporate. The qualitative
research-based content will appeal to the research
community at large. All in all, the prospective users of
this journal will find the value proposition offered by
the journal quite appealing and attractive. There are
over 1500 B-Schools and 400 universities offering MBA
through numerous affiliated colleges. Thus, the scope
for disseminating one’s ideas and knowledge through this
journal is immense.
D. The Editorial & Advisory Board
| Editorial Chairman |
Dr. Saji Gopinath, Director, TAPMI, Manipal- 576 104. Ph: +91-820-2701002 Email: saji.gopinath@tapmi.edu.in |
| Chief Editor |
Dr. R.C Natarajan,
Professor- Marketing, TAPMI, Manipal – 576 104.
|
| Associate Editors |
Prof. Rajiv V Shah, Associate Professor- Finance, TAPMI, Manipal |
| Advisory Board |
Chairman: Dr.K.R.S.Murthy - Former Director , Indian Institute of Management Bangalore Members: Prof. Sundar Bharadwaj, Professor, Giozuetta Business School, Emory State University, Atlanta, Georgia, USA Prof. M.S. Sriram, Professor, Indian Institute of Management, Ahmedabad Prof. Ganesh Prabhu, Associate Professor , Indian Institute of Management Bangalore Mr. Moloy Bannerjee, CEO, Oakdene International Limited , U.K. Prof. Dinesh Awasthi , Professor, Entrepreneurship Development Institute, Ahmedabad Mr. M.S.S.Varadan, Management Consultant, Bangalore Dr. Kumar Mukherjee, Assistant Professor, Chicago State University, Chicago Dr. Shyam Kamath , Professor , St. Mary’s College , California Dr. B.S. Sridhar , Professor , University of Wisconsin , Oshkosh , USA Dr. Mukesh Bhargava ,Professor, Oakland University, Michigan (USA) Dr. Piyush Kumar Sinha, Professor, Indian Institute of Management, Ahmedabad Dr. M.K. Sridhar, Executive Director , Karnataka Knowledge Commission, Bangalore Dr. K. Ramachandran , Professor, Indian School of Business, Hyderabad |
| Publication Coordinator | Dr. Manjunatha K |
| Editorial Assistant | Mr. Vasu Nayak |
| Editorial Office: |
T. A. Pai Management
Institute, |