Faculty Profile
![](https://bucket-vqwple-tapmi.s3.ap-south-1.amazonaws.com/wp-content/uploads/2024/07/Avinash-Jain.png)
AVINASH JAIN
Assistant Professor
Area:
Marketing Management
Edu:
Ph.D. in Marketing Management from the Indian Institute of Management, Lucknow. MBA, Marketing from Institute of Management Nirma University. B.E. Information Technology from R.G.P.V
Date of Joining:
1st July 2024
Biography
- Prof Avinash has over 6 years of experience including 4 years in corporate and 2 years in academia. Before joining TAPMI, he completed his PhD from IIM Lucknow and worked as assistant professor at Jindal Global University. Prior to joining academia, he worked as deputy manager marketing & strategy in Mahindra and Mahindra Financial Services Ltd.
Prof. Avinash has research publication in reputed international journals like European Journal of Marketing and Behaviour & Information Technology. His research interests are customer experience, political marketing and consumption under stress.
Teaching
Research
Publications
Conferences and Workshops
Awards
- Not Applicable
Media Coverage
- Fear of Covid-19 impact on economy outweighs health concerns: Survey (Times of India)
- People more worried about economic crisis than coronavirus, says study ( The Week)
- Despite worries, many felt happy during Covid-19 lockdown, finds online survey (Hindustan Times)
Coverage of ‘Consumption Coping during COVID’ research